Pink's now-familiar association with femininity is a comparatively recent, culturally specific development — for much of Western history, pink and blue were not consistently gendered at all, and the modern convention only firmed up in the mid-20th century.
No single HEX value defines this entire colour family — see individual colour profiles below for specific shades.
Historical accounts and trade advice from the early 20th-century United States show pink and blue were not consistently gendered, with some contemporary sources even suggesting pink for boys and blue for girls.
United States · early to mid-20th century
Historical gendering conventions varied and were not universally agreed even within the same period and country.
The now-familiar pink-for-girls, blue-for-boys convention in the US and much of the West is generally understood to have solidified by the mid-20th century, well after pink and blue both existed as colour names.
United States and much of the West · mid-20th century
In eveningwear and fashion, dusty and muted pinks (as opposed to bright pinks) became particularly associated with sophisticated, minimalist branding and interiors in the mid-to-late 2010s.
2010s